Modern Legends are those brands which are growing the fastest, can command better partnerships, can attract and retain top talent, and are less disruptable. They have the legendary brand foundations of iconic brands, built to last the test of time. But they behave in modern ways, able to thrive in today’s complex world, where audiences have more options and control. JOAN has been set up to create these kinds of brands, through both JOAN Creative and JOAN Studios. We use every ounce of our creative talent and strategic firepower to bring them to life in an unforgettable, unmistakable way.
Media and creative working seamlessly together for maximum boom and minimum waste.
JOAN × Media is an integrated media buying and planning offering powered by Crossmedia, the leading global media independent.
Built on JOAN's foundational belief that showing up with the most meaningful message in the most relevant ways is rocket fuel for growth, this integrated media offering allows JOAN to unlock the power of media from the onset, pushing further and faster on creativity and effectiveness.
This initiative will be led by Executive Director, Jodi Monroe, who brings over two decades of experience in the media space.
JOAN × Media enables JOAN Creative to continue to set ourselves apart through our advanced brand-building set, guiding brands to sustained growth and cultural relevance.